Running USA Appoints Shawn K. Sullivan as Organization's Sixth Executive Director
Running USA, the leading trade organization for the sport of road running and mass participation endurance events, is excited to announce the appointment of Shawn K. Sullivan as its new Executive Director. Sullivan will lead the association’s strategy, membership growth, and year-round programming in service of event operators, vendors, brands, and industry partners across North America.
As the non-profit’s sixth leader in its 26-year history, Sullivan brings more than two decades of experience across collegiate athletics, endurance events, and strategic brand leadership. Most recently, he served as Associate Commissioner for Branding, Messaging and Strategic Initiatives for the Horizon League, where he spearheaded enhanced marketing, communications, licensing, and innovation efforts and led the championship administration for cross country and track & field.